Rankings and search results
- City and area lists are ranked by Google rating and number of reviews (a Bayesian average, so a school with a few perfect reviews doesn't jump ahead of one with many).
- Search results are ordered by distance from where you searched, or by the sort you choose.
- When results are otherwise equal, schools with more complete, recently verified profiles come first. This is based on profile quality only; no school can pay for a higher position.
- Payment, plans and memberships never change any of this.
The Featured section
Schools on a Featured, Premier or Founding Partner plan can appear in a separate section at the top of city and age-level lists. Every school in it is labelled Featured.
- Order: Founding Partners first; then Premier; then Featured.
- Within each level, the order changes at random on every visit.
- At most 6 schools per city and age level.
- A school appears in an age-level section only if it offers that level: from what the school told us, or else from its name, description, age range or the age levels its own website names. If we can't tell which ages a school serves, it appears only in its city's section.
Recommendation spots
On a school's page, and in “schools that can reply to you today” after you request a tour, we may suggest other schools.
- Only schools in the same city that offer the same age level (worked out the same way as above). A school that has marked that level full is left out; a school that hasn't said is included. Schools whose ages we can't tell are not recommended.
- Premier and Founding Partner schools come first and are labelled Featured; schools that don't pay fill the remaining spots.
- At most 3 schools.
Schools: see Plans for schools.